16 May Better your workflow with ERP solutions
The main goal of any ERP module is to streamline the operations and processes a business carries out. By enabling a transparent and smooth channel of communication, and linking up different departments with a coordinated approach, an ERP module is successful in bridging over gaps and strengthen workflows. There are several workflows to be considered within any business, 3 of the prominent ones would be- Finance and Operations, Customer Service and Sales and Marketing
Finance and operations
The lack of effective communication between departments leads to a lag that in turn brings about several different issues very much so with the domino effect. Real-time data and analytical insights improve the way a business can handle a challenge with ease. Using analytical reports, accurate projections and estimates can be made, moreover by bridging the gaps between departments, relevant data and information can be shared in a timely manner.
CRM software coordinates customers and services to promote positive customer interactions and brand experience. By integrating CRM and ERP software, the company gets a total 360 degree view of the customer. ERP and CRM integration elegantly combines all your financial, managerial, and marketing procedures on one easy-to-use platform. Mobile and cloud-enables ERP solutions lend an anytime-anywhere dimension which allows the customer a transparent view of your operations.
Sales and Marketing
Seamlessly align both sales and marketing operations and the results will show in your ROI. Maintain a resource pool of qualified leads, high-revenue customers and eligible promoters of your business, which your marketing team can dive into to attain valuable insights on buyer preferences and patterns. This will surely lead to high revenues since your business is catering to its target audiences’ needs. An effective ERP solution maintains smooth workflow between sales and marketing departments.